A Chalk Proposal with Leffe Beer
Nancy Pochis Bank Studio was hired by the St. Louis ad agency Group 360 to design and create a mockup restaurant chalkboard that highlights Leffe Beer. We were to imagine that the finished product would be displayed in a popular Chicago restaurant, so we chose Girl and the Goat, in our city’s West Loop.
The resulting restaurant chalkboard not only announces chef suggestions and restaurant news, it also conveys the spirit of Leffe Beer while upholding the unique aesthetic of Girl and the Goat.